The range of products and services a company sells to customers is called the product line.

• A. Product
• B. Product Line
• C. Productivity
• D. Public Goods

Answer: (B)

A product line is a group of related products and services offered by a company under one brand. This grouping keeps offerings coherent and helps target specific markets, such as a brand having a running-sh shoe line and a separate hiking-gear line. The broader term for everything a company sells is the product mix, which includes multiple product lines. The other options don’t fit because a single product describes one item, productivity refers to efficiency, and public goods are a separate economic concept. The described range of related offerings fits the product line best.